Emma

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What is Emma?

It’s time to get more from your email marketing. Emma’s powerful digital marketing platform makes it easy for marketing teams of all sizes to create beautifully designed email campaigns that drive results. Identify who to target, automate your marketing programs and integrate with the technologies you use most to deliver more timely, personalized and effective communications. With award-winning thought leadership, friendly expert services and thoughtful product design, Emma helps marketers worldwide do their very best work.

Plan — Collaborate across teams, be proactive about your campaigns and customer outreach.

Design — Our world-class editor and hundreds of responsive templates help you design compelling mobile emails and test effective CTAs.

Target and Engage — Use segmentation to power more personalized messages based on what you know about your customers, and our automation tools help you efficiently build and execute ongoing campaigns that keep your brand top of mind.

Analyze and Optimize — Understand the impact of your programs and improve over time with real-time analytics, testing and insights, even when you’re on the go.

Integrations — Emma integrates with top CRM, e-commerce, and analytics platforms so you can use data from the technologies you use most to create informed and dynamic creative.

Specification: Emma

Platform

User, Role, and Access Management

Performance and Reliability

Integration

Data Import & Export Tools

Integration APIs

Breadth of Partner Applications

Email Marketing

Email and Mobile Preview

Manage Email Lists

High-Volume Sending

Building and Personalizing Emails

Sending Outbound Emails

Manage Email Deliverability

Automated Email Responses

Multi-user Account

Reporting & Analytics

A/B Testing

Basic Reporting

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