Discover SaaS Businesses You May Want to Acquire
Complete the acquirer onboarding process, tell HTBS what kinds of SaaS businesses you want to buy, upgrade to the applicable marketplace plan, and access live founder sale opportunities inside the private marketplace.
Use this path when you want to buy a SaaS business
Acquirers join the marketplace to discover founder sale opportunities and evaluate whether a business fits their acquisition strategy.
Investing without acquiring the whole company?
Investors looking to fund SaaS businesses use a separate onboarding journey and provide their investment preferences instead.
Tell HTBS What Kind of SaaS Business You Want to Acquire
The private marketplace starts with onboarding, not with immediate access to every opportunity. Acquirers first identify their objective and provide the information requested for the acquisition journey.
Paid Access Opens the Private Acquisition Marketplace
Acquirers purchase the applicable marketplace plan before accessing the paid marketplace experience and using the communication functionality available to their account.
HTBS has the information needed to understand your acquisition objective and preferences.
Account StagePurchase the applicable acquirer marketplace plan from your dashboard.
Paid AccessAccess live SaaS sale opportunities made available through the HTBS private marketplace.
DiscoveryEligible paid users can use the internal messaging workflow to progress relevant conversations.
CommunicationBrowse Founder Sale Opportunities That Have Reached Live Marketplace Status
Founder sale listings do not automatically appear after submission. They first go through HTBS review and must be activated through the applicable paid listing plan.
Move From Interest to Conversation, NDA and LOI
When an acquisition opportunity is relevant, the HTBS marketplace can support communication between the acquirer and founder as the conversation progresses.
Acquisition conversation workflow
Every transaction develops differently. These are marketplace steps that may be used during an active acquisition conversation.
Keep Acquisition Conversations Inside the Marketplace Workflow
Paid marketplace users can communicate through the internal inbox, while HTBS remains present as a mediator during marketplace conversations.
HTBS Helps Connect the Parties and Keep the Process Moving
HTBS Facilitates the Marketplace, the Buyer Evaluates the Acquisition
HowToBuySaaS role
HTBS operates the private marketplace and supports acquisition discovery and communication.
- Acquirer onboarding and marketplace access workflow
- Review of founder sale listings before publication
- Private marketplace discovery for eligible paid users
- Introductions to relevant live opportunities where appropriate
- Inbox mediation and meeting coordination
- Support for applicable NDA and LOI progression
Acquirer responsibility
Buyers remain responsible for deciding whether a SaaS business is appropriate to acquire.
- Verify all financial and operating information independently
- Review technology, code, IP, security, infrastructure, and dependencies
- Review contracts, liabilities, tax, legal, and regulatory matters
- Assess valuation and transaction economics independently
- Negotiate and decide whether to complete the acquisition
What Marketplace Access Does Not Mean
A marketplace helps buyers and sellers find each other. It does not remove the need for independent judgment and due diligence.
Looking to Acquire a SaaS Business?
Create your account, select the acquisition journey, complete your acquirer onboarding, and upgrade to the applicable private marketplace access plan.
Buying SaaS Through the HTBS Private Marketplace
How do I get access to SaaS businesses available for acquisition?
Create an account, select the acquisition journey, complete the acquirer onboarding process, and purchase the applicable marketplace access plan.
What information do I provide during onboarding?
The onboarding process collects information relevant to your acquisition objective, including the types of SaaS businesses and opportunities you want to evaluate.
Are seller listings reviewed before they become live?
Yes. Founder sale listings go through HTBS review before approval. Approved sellers must then purchase the applicable listing plan before the opportunity becomes live. HTBS review is not an audit or certification of the business.
Can I message a founder through HTBS?
Eligible paid marketplace users can use the internal inbox communication workflow. HTBS remains present as a marketplace mediator.
Can an NDA be used before sensitive information is shared?
The marketplace can support NDA-related progression where applicable during an active acquisition conversation.
Can I send an LOI through the acquisition process?
An acquirer may share a letter of intent or another indication of interest through the applicable deal workflow when the conversation reaches that stage.
Does HTBS arrange meetings with SaaS founders?
HTBS can help coordinate meetings between relevant founders and acquirers when the parties are ready to move the conversation forward.
Does HTBS guarantee the information provided by sellers?
No. Seller submissions should be independently verified by the acquirer. HTBS marketplace review is not a financial audit, technical audit, legal opinion, valuation, or warranty.
Does HTBS guarantee that I will acquire a business?
No. HTBS does not guarantee that a particular seller will engage, that an LOI will be accepted, that specific transaction terms will be reached, or that an acquisition will close.
