Top 13 Free WhatsApp Marketing Software 2024

13 Best WhatsApp Marketing Software You Must go for in 2024

In the ever-changing digital marketing landscape, WhatsApp Marketing is a powerful platform with massive potential to elevate your businesses. It brings an opportunity for you to connect to clients or customers in real-time. Send bulk messages and customized communications along with photos, videos, and PDF apart text messages to potential clients using a range of user-friendly and free WhatsApp marketing software or tools.

Whether you run a business, are a digital marketer, or even an entrepreneur, these free WhatsApp marketing software will be crucial in optimizing your WhatsApp marketing campaigns for success.

So, let’s unlock the power of these free WhatsApp marketing software that can help you to revolutionize your business and propel your brand.

Here is the list of the top 13 free WhatsApp marketing software that can be a game changer for you in 2024.

SendBM is a WhatsApp bulk Sender solution that is tailored to the needs of small and medium-sized businesses. With the support of modern innovation and cutting-edge technology, SendBM is set to make Whatsapp marketing and bulk message sending affordable and accessible without resorting to harmful third-party apps. You can explore SendBM for a free trial before you decide to invest in it, so this is the ideal time to check it out for your business!

Features of SendBM

Offers a free trial before you decide to invest in it.
Send bulk messages to a huge client base and receive customer-initiated messages as well.
No hassle of markup fees for sending messages to clients.
Easy integration with third-party apps like WordPress, Dropbox, Slack, and more.
You can create and manage message templates on your dashboards, and also submit new templates.
Receive important reports and insights about messages sent and seen.
Track the performance of your WhatsApp marketing campaigns and improve them in the future.
Send automated transactional messages to clients for order confirmation, acknowledgment, and notifications through WhatsApp.
Invite your team members and share a common workspace to improve the quality of work and save time. Your team members can access and manage the contact lists, dashboard, inbox messages, campaigns, billings, and more.
Create and manage contact lists and segments for more focused marketing campaigns.
Manage customer conversations, get notified for incoming and outgoing messages, chat, and create a bond of trust with your clients, all inside your SendBM inbox.

Sendbm Pricing

Pros and Cons

Subscription	Quarterly Pricing	Yearly Pricing
Starter	$30	$108
Professional	$50	$180
Enterprise	$80	$288

Sendwo is a cloud-based WhatsApp marketing software. It allows you to send bulk messages, automate tasks, and track their results. If you have a fantastic contact list, a good WhatsApp marketing strategy, and wooing communication in text and image format, then Sendwo is the perfect WhatsApp marketing software to use. It is ideal for running small and medium-sized businesses (SMBs). It is popular due to its user-friendly platform.

Features Of Sendwo: 

Cloud-based application. Can be accessed from any device and anywhere.
Allow sending millions of WhatsApp messages.
WhatsApp Group Contacts extractor.
Autoresponder with media.
Chatbot for automated customer response.
Bulk contact list storage with segmentation.
Free media storage up to 10 GB
Inbuilt Image edition for bulk sending
Custom buttons and caption-sending options
Team access and dedicated WhatsApp profile manager.
Multiple WhatsApp account additions are possible.
Schedule campaigns for sending in the desired time.
Track campaign analytics and reporting solutions.
Cloud storage integration with Google Drive, Dropbox, and OneDrive.
Leverage the official WhatsApp Business API for enhanced functionalities and security.

Pricing Of Sendwo

1. Startup Plan – $30/Year
2. Professional Plan – $50/Year
3. Enterprise Plan – $80 Lifetime
4. 1 DAYS FREE TRIAL for sending 100 bulk messages.

Pros and Cons of Sendwo:

Brevo, formerly known as Sendinblue, is one of the most reliable free WhatsApp marketing software than any other tool in the market. Keep your growing audience engaged by always sending the perfect message at the right time and in the right place. Boost customer engagement with WhatsApp Campaigns.

You can integrate your WhatsApp marketing with Email marketing, SMS campaigns, and even chat support over the website can be integrated with WhatsApp marketing.

Features of Brevo [Sendinblue] Whatsapp Bulk marketing software:

Send bulk WhatsApp messaging with no blocking.
Reliable embedded integration of Brevo with Whatsapp business.
Manage all your Contacts in one place.
Create powerful segments to send precisely targeted messages
Unlike most WhatsApp business solutions, Sendinblue allows you to send campaigns in bulk. Even to contacts who have not initiated contact with you via WhatsApp.

Pricing of Brevo

• Starter Plan: $25 per month.
• Business Plan: $65 per month.
• Enterprise Plan: Custom pricing.

Pros and Cons

Whatsender is one of the free WhatsApp marketing software that will help you reach potential clients with ease with a single click. It is a cost-effective bulk messaging tool for businesses to connect with clients and promote your brand. What-sender is one of the top alternatives if you want to connect with your potential audience and drive the business’s sales.

Features of What-sender:

Send personalized messages with its Bulk Messaging feature.
User-friendly.
24/7 Support
Perfect contact management to organize and group contact.
Track message delivery and open rates for the run campaigns.
Enable with WhatsApp Alerts
User Engagement
Support Multimedia Formats

Pricing of What-sender

• Free Plan: 30 messages per day with limited features.
• Classic Plan: $3/month with unlimited messages up to 5 WhatsApp accounts
• Annual Plan: $20/month with unlimited messages up to 5 WhatsApp accounts and priority customer support.

Pros and Cons of What-sender

WappBlaster is a free WhatsApp marketing software and program that sends out many messages at once that allow users to send personalized messages in real-time to prospective clients without being blocked or marked as spam. Users may also add images and videos to their messages to make them more attractive.

WappBlaster, a free Whatsapp Marketing Software, has an in-built filter and provides users with instant feedback to see how well their messages are doing. The free Whatsapp Marketing Software has an easy-to-use GUI, which is an excellent feature to meet the user’s needs. Also, there is no limit character text number. Additionally, it’s designed with the broadcast program and has an advanced anti-blocking algorithm for easy bulk messaging.

Features of WappBlaster:

Bulk SMS Services
Easy To Use
Higher transparency & control
Delay control feature
Multi-language Support
Spin text module
Customizable Sender ID
Contact import & export
In-built filter
No credit limit on sending messages
You can design and upload a client database
100% message delivery to all your contacts
Number filter & group verifier
Speed control feature
Auto group posting
Anti-block functionality

Pricing of WappBlaster

The WappBlaster WhatsApp broadcast program costs INR 2500 per year per license.

Pros and Cons of WappBlaster

Wati is yet another cloud-based free WhatsApp marketing software helping small and medium-sized businesses (SMBs). With its user-friendly interface, one can easily use the tool for managing bulk messaging, chatbots, broadcasts, and marketing campaigns.

Features of Wati: 

Here’s a short rundown of what Rapid Planner has to offer as a Free WhatsApp Marketing Software:

Send personalized messages with the feature of bulk messaging.
No-code chatbots provide instant responses to common requests and automate customer service.
With broadcasting, promotional messages can be delivered to large groups.
Marketing Automation streamlines the workflow.
Track campaign performance with analytics and reporting.
Centralize CRM integration.
Leverage WhatsApp business API.

Pricing of Wati

• 7-day free trial
• Growth Plan: Starts with Rs 2499 plan.
• Pro Plan: Starts with Rs 5499 plan.
• Business Plan: Starts with Rs 16999 plan.

Pros and Cons of Wati

Rapbooster is a cloud-based WhatsApp marketing software. It is ideal for helping businesses of all sizes. This software is used to improve customer engagement by automating marketing and sales processes. One can send bulk messages, create customer lists, and manage them. Track and analyze marketing campaigns.

Features of RapBooster :

Bulk Messaging.
AI-powered chatbots to provide 24/7 support.
Group Management.
Campaign Management.
Track analytics and performance metrics of campaigns.
Multi-language Support to support a broader audience.

Pricing Of RapBooster

• Plus Plan: Rs 4000 yearly plan.
• Pro Plan: Rs 5000 yearly plan.
• Advance Plan: Rs 7000 yearly plan.
• Cloud Campaign with API Plan: Rs 17000 yearly plan.

Pros and Cons Of RapBooster :

AiSensy is the next on the free WhatsApp marketing software, which provides a 14-day free trial period. It is based on official WhatsApp Business APIs. It empowers you to scale your business with Chatbots, WhatsApp Engagement Suite, and WhatsApp Retargeting Campaigns.

Features of AiSensy

Send bulk WhatsApp messages by Broadcast marketing.
Chatbots for customer support and leads.
Live chat in real-time.
Catalog feature enabled.
Integrate with CRM, e-commerce, and other business systems.
Analytics.

Pricing of AiSensy 

• Basic Plan: Starts with Rs 999/month
• Pro Plan: At Rs 2399/ month
• Enterprise Plan: Customized as per the requirement.

Pros and Cons of Aisensy

Respond.io is also a good choice for WhatsApp marketing software when it comes to increasing your revenue through chat engagement. It enables efficient communication, smart automation, and seamless integration with popular CRMs and marketing tools.

Features of Respond.io

No-coding automation.
Chatbots provide 24/7 support.
Omnichannel Inbox with WhatsApp, Instagram DM, Facebook Messenger and many more.
Broadcast Messaging.
Reporting & Analytics.
Integrations with various CRMs, marketing tools, and business systems.

Pricing of Respond.io

Respond.io has variable pricing for its users. With 7-days free trial, the plan starts at $79 for team collaboration, the business plan at $249 a month, and the enterprise is a custom base plan.

Pros and Cons of Respond.io

NovoChat, with a 7-day free trial, is next on the free WhatsApp marketing software list. It has been specifically designed to scale your brand with WhatsApp through its customer engagement platform. Businesses can connect with customers, generate more leads, streamline chat conversations, boost sales, and drive revenue through this popular messaging app.

Features of Novochat

Support a unified inbox to manage all WhatsApp conversations from a single dashboard.
Send bulk messages.
AI-powered chatbots provide 24/7 essential support.
Chat Routing enabled.
NovoChat connects with CRM, e-commerce, and other business systems for automation.
Analytics & Reporting.
Offers features similar to the official WhatsApp Business API.

Pricing of Novochat

• Starter Plan: Starts with $25 billed annually.
• Pro Plan: $99 billed annually.
• Business Plan:$249 billed annually.

Pros and Cons of Novochat

Delightchat is a bulk WhatsApp sender. It provides end-to-end WhatsApp Marketing Solutions specifically designed for e-commerce businesses. Simple to use, integrates with the various apps for your eCommerce stores, and is reasonably priced for smaller businesses.

Features of DelightChat

Omnichannel platform.
Supports WhatsApp broadcasting.
Analytics and reporting.
The official WhatsApp Business API is available.

Pricing of DelightChat

• 14-Days Free Trial is available with various plans suiting your marketing strategy
• Start-up Plan: $49/month
• Scale Plan: $99/month
• Growth Plan:$49/month

Pros and Cons of DelightChat

Kubic technology is one of the best Free WhatsApp Marketing Software in India, with features such as sending unlimited messages, multi-multimedia messages, a number generator, and a number filter. This Software is a must to upgrade your business and promotion to hit huge customers globally.

Features of Waam-it

Messages are unlimited.
Instant texting to numbers that aren’t on your contact list.
Broadcast images with captions.
Sending messages on a schedule.
Unresponsive or incorrect numbers are skipped and blocklisted.
Filtering removes duplicate phone numbers.

Pricing of Waam-it

?Blaster Pro: Unlimited WhatsApp messages & files at $737 annual subscription.
?Blaster Ultimate: Messaging with Chat Bot & API integration at $997 annual subscription.

Pros and Cons of Waam-it

Gallabox is the last on our list for free WhatsApp marketing software, giving its users a 7-day trial period before purchasing the subscription. This software is a no-code collaborative interface that is powered by the Official WhatsApp Business API to streamline marketing, sales, and customer interaction. The software is suitable for all business sizes since it helps to enhance your WhatsApp engagement that too without having much technical knowledge.

Features of Gallabox:

Pricing Plan of Gallabox

• Growth Plan: Built for small teams at Rs2,399 per month billed yearly.
• Scale Plan: Best for fast-growing businesses and most popular at 4,799 per month billed yearly.
• Pro Plan: Billed yearly at Rs7999 per month.

Pros and Cons of Gallabox:

Why should one use Free WhatsApp Marketing Software?

As the most famous messaging app, WhatsApp has amassed a sizable user base all over the world. Companies that use the messenger program to communicate with customers and clients regularly are a highly dependable medium for them.

WhatsApp, on the other hand, does not permit any advertising or media. For that, it’s considered best to use these Free WhatsApp Marketing Software platforms responsibly to promote businesses as a strategy further.

Benefits of free WhatsApp marketing software

Take your sales to the next level by benefiting from the benefits offered by Free WhatsApp marketing software. Every saas owner understands the importance of sales, and WhatsApp marketing software can give you an extra edge with sales. Social media policies are the best medium for information these days, and to progress against the opposition, it is necessary to make use of these tools. Here are the top benefits of using Free WhatsApp marketing software:

• Client Commitment: Client commitment gets updated and developed as the Software makes it possible to reach a broad base.
• Label Positioning: You grow your client base, which suggests you further enhance your label’s position in the business as now your output is more noticeable.
• CRM Management: Maintaining client connections to build your brand more customer-friendly is crucial for increasing sales.
• Team Growth: Use the floor to construct a reliable team that is appealing, interactive, and constantly coming up with unique ideas.
• Tracking Area: Yield the area of your company to let clients/buyers reach the target in a hassle-free way. The more comfortable way it is for the clients to contact you, the greater the sales potential.
• Analytics: Analytics is essential to recognize whether or not a consumer or buyer has read a piece of demanding information.
• Send your published guides: Free Whatsapp marketing software helps transfer clients’ details regarding promotional displays, announcements, projects, and books with ease.

What is WhatsApp Marketing? 

WhatsApp marketing is one way of doing message-based marketing. Using the Whatsapp mobile app network, you can reach unlimited customers and an audience. This network helps in building strong relations with your target customer straight in their mobile inbox with high open rates. With this futuristic marketing strategy, businesses are in touch with their customer consistently and building their brand value. 

4 Best Whatsapp Marketing Strategies

Any marketing strategy, when done with the right planning, can yield great results. With the right WhatsApp marketing strategy, you can build great businesses in 2024 and beyond with some tips that we are going to share. 

1. Identify the goals and target KPIs
2. Build a target customer contact list 
3. Get your Whatsapp business app. 
4. Frame your communication strategy. 

Let’s give you a quick process on how to execute these strategic WhatsApp marketing plans. 

i. Identify the goals and target KPIs

When you are ready to start the WhatsApp marketing planning, the first thing that you need to do is, identify why you are doing this, for whom you are doing this, and what results you wish to bring out of it. We can give you an example of how you can do this.

Let’s say you want to share the news that you are publishing on your news network. You wish to share this news with your audience who are on your contact list. Here is what you need to do. 

1. Goal

Get customers to read your WhatsApp message and click links to read the full story on your news website. 

2. KPIs

You need to measure, how many customers opened your message, what was the number of people who clicked links to read further, and finally what was the duration of time spent by customers on your website. 

What decision do you need to make? 

Since all WhatsApp marketing plans are either executed for the purpose of branding or selling something. 

If you are selling, what needs to be monitored? 

See the click-to-sales percentage. If you are having conversion rates as per your industry standards then your goals and KPIs are good, if not, go reverse and improve them. 

ii. Build a target customer contact list 

This is the most important step when you wish to build a strong WhatsApp marketing plan. You also need to have good WhatsApp marketing software that supports contact management or bulk WhatsApp marketing strategy execution. 

How to build your customer list? 

1. Step up lead gen forms on your website.
2. Buy target audience phone number list. [not much recommended]
3. Collect contact by conducting events and webinars.
4. Run ads to collect leads. 

Once you have your list, you can send them bulk WhatsApp messaging. 

iii. Get your Whatsapp business app.

You just need to get the Whatsapp business app. Set up all the profile needs and take it live. 

iv. Frame your communication strategy. 

When you are creating your WhatsApp marketing plan, your copywriting should be perfect. What way can you have the communications?

1. Use images in your content and remind them about who they got connected with your business. 
2. Create short but quick messages to send them.
3. Add short links. 
4. Send the bulk message. 

The content should be ready before you do your executions. 

FAQs about Free WhatsApp Marketing Software?